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Warm Up With Winterfest in Downtown Redding

11/29/2015 10:19PM ● Published by Enjoy Magazine

Baby, It's Cold Outside

December 2015

Light the lights and kick off the holiday season with some down-home, downtown holiday cheer on Friday, Dec. 4—and then get ready as Viva Downtown and the Shasta County Arts Council welcome you along for a winter’s worth of fun.

It all begins at 5 p.m. in the festively decorated Atrium on the Market Street Promenade, where revelers can take pictures with Santa, warm up with some hot cocoa and enjoy some cherished holiday songs performed by a trio of North State singing groups.

Everybody is then invited to follow the carolers out to the upper level of the downtown parking structure to watch as the twinkly lights on the historic holiday tree come to life at 6:25 p.m.

The fun has just begun, though. Prior to the tree lighting, inside the Atrium, people can learn all about WinterFest, a three-month-long festival of sorts to showcase the latest in live music, theater, exhibits, gallery shows and special events taking place in December, January and February.

More than 20 downtown businesses, event organizers and promoters will be represented in the Atrium to share the excitement over what they have coming up during the winter months. Results Radio staffers will be on hand selling special WinterFest raffle tickets to benefit the Toys for Tots program.

For a $10 donation, you can pull a full arm’s length of tickets. Put your raffle tickets in the can next to the WinterFest event of your choice and if you’re lucky, your number will be drawn and you’ll win tickets to a Cascade Theatre show, a Shasta County Arts Council event, a dinner downtown, a gift certificate to your favorite shop or one or more of dozens of other prizes.

The winning tickets will be announced after the tree-lighting ceremony and you must be present to win.

“It’s a nice kickoff idea for WinterFest and it’s definitely family oriented,” says Debra Lucero, the Shasta County Arts Council’s executive director. “We want to show people how much there is to do in Redding.”

Representatives with the Shasta Historical Society also will be available to share information on the North State’s rich history of holiday celebrations.

“Be sure to stop by and you can learn about Christmas past, present and future,” says Viva Downtown’s John Truitt. A fun part of that future includes the third annual Hops & Shops on Feb. 20. That downtown favorite marks the end of WinterFest.

Be sure to visit www.winterfestredding.org often. New events and attractions are being added daily.

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