Skip to main content

Moore Old-Fashioned

03/19/2013 02:37PM, Published by Anonymous, Categories: In Print, Life+Leisure




Story: Gwen Lawler -Tough Photos: Brent Van Auken

MOORE'S FLOUR MILL IN REDDING

We’ve come a long way from the days when every family baked its daily bread. Every town had a flour mill, located on a stream or river to power its millstones. Then in the late 1800s, giant industrial mills took over, producing flour by the ton with electrically powered steel rollers.

Moore’s Flour Mill in Redding is one of a few mills nationwide that still make flour the old-fashioned way, by grinding wheat kernels between two heavy stones. Bob Moore, who owns the business, and his brother Ken found their first set of grindstones back in 1974 with the help of an 80-year-old lifelong miller in Indiana named Dewey Sheets. Sheets located an 1850-era water-powered mill in Fayetteville, North Carolina, that was falling into disrepair. The grindstones from that mill weighed over a ton each and cost about $1,500 to ship to California.

But those stones put the Moores in business. They opened their mill in 1974 in a 40-by-60-foot Quonset hut on South Market Street in Redding. Some were not optimistic about the future of their floury business. “I remember a banker telling me that this was just a fad,” says Moore. But they continued to grow, and moved to their current location at 1605 Shasta Street in early 1977.

It may have 19th-century parts, but Moore’s Flour Mill is alive and thriving today. It has 15 employees and operates two shifts at the plant. Moore’s owns two big trucks that “we load and send out two to three days a week,” says Bob Moore. “We ship that much again on other trucks.” One recent day, they were loading 50,000 pounds of custom-milled flour for a Bay Area client, and another truck with 20,000 pounds of polenta, from milled corn. Unlike giant mills, Moore’s can customize its grinding process to match the needs of the customer. The biggest of its 10 silos can hold up to 120,000 pounds of grain.

Moore’s uses Montana red wheat for its high protein and gluten content, components essential for making great bread. Their wholewheat flour has a 15% protein content, while their white flour is 11¾% protein. Compared to flour produced by the big mills, the stone grinding process allows most of the healthy nutrients of the wheat kernels to remain in the flour.

Valerie Workman, owner and manager of Redding’s Homecraft Breads, says they use Moore’s exclusively for all of their products, because it’s local and “their wheat flour is 100% organic and high in fiber.” Homecraft makes whole wheat bread and French bread, as well as four- and 10-grain breads, using Moore’s products. Their high-quality breads are sandwich staples at Redding restaurants like Carnegie’s, Tapas and Yaks, as well as the lunch spot right in their building on Park Marina.

It’s not all about flour at Moore’s. Their store is small, but offers a treasure trove of healthy food, spices and crunchy granolas. They sell one- and three-pound bags of cranberry pecan and honey-almond granola, as well as their own roasted maple pecan granola ($7.49 for three pounds). There are three kinds of honey, molasses and hard-to- find sugars like date and dextrose. They have cereals to suit almost everyone: 4-grain, 10 grain, rolled and quick-cooking oats. People who are gluten intolerant looking for wheat- flour alternatives will find potato starch, amaranth and soy flours along with xanthan gum, which helps gluten-free products to rise. They also sell grains like quinoa, whole wheat pasta and orzo, a tiny pasta that cooks like rice.

Moore’s is once again running out of space and is planning for a new park-like mill on 75 acres they own southeast of the Bonnyview exit off Interstate 5. Bob Moore says they want to build an oldfashioned water-powered mill on the site and farm the land.

The Moores’ great, great grandfather, Jacob Yost, sold yeast cakes out of his horse-drawn cart in the 1800s. Today, four generations later, Moore’s still sells a little bit of yeast and a whole lot of healthy, stone-ground flour. It turns out that the old ways are still the best for making a great loaf of bread. Moore’s Flour Mill 1605 Shasta St., Redding (530) 241-9245



interest


  • Art For A Cause

    05/23/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/23/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/23/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/23/2017
    10:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/23/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Shasta Bike Month

    05/23/2017
    11:30AM

    Open to public, short, easy course for beginners and longer loop for more experienced riders. The...


  • Blending Families Workshop

    05/23/2017
    06:00PM — 07:30PM

    Two nights of education co-led by a Marriage and Family Therapist and a credentialed teacher focu...


  • Art For A Cause

    05/24/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/24/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/24/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/24/2017
    10:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/24/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Redding Rancheria's State of the Tribe Luncheon

    05/24/2017
    11:30AM — 01:30PM

    Join us Wednesday, May 24th at Win River Resort & Casino's Event Center beginning 11:30 am for Re...


  • Wildcard Brewing Company's Midweek Madness

    05/24/2017
    02:00PM — 08:00PM

    Visit either Wildcard location on Wednesday and get $3 off a growler fill.


  • Weaverville Farmers' Market

    05/24/2017
    04:00PM — 07:00PM

    The Weaverville Farmers' Market is held on Wednesdays from 4-7 pm from May through October! tr...


  • Art For A Cause

    05/25/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/25/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/25/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/25/2017
    10:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/25/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Pints with Purpose

    05/25/2017
    05:00PM — 07:00PM

    Wildcard wants to highlight some of the amazing community leaders and non-profits taking our comm...


  • A Taste of History

    05/25/2017
    05:30PM — 08:30PM

    The Shasta Historical Society's annual fundraiser and social event. This year will feature live m...


  • Whiskeytown National Recreation Area will be having a public scoping meeting and open house in re...


  • Art For A Cause

    05/26/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/26/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/26/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/26/2017
    10:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/26/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Canvas and Cocktails

    05/26/2017
    06:00PM — 09:00PM

    Come drink and paint with us! You don’t need ANY art experience to enjoy this evening of fun, mus...


  • Art For A Cause

    05/27/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/27/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/27/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Ranger-guided Activities Offered on Memorial Day Weekend Whiskeytown National Recreation Area...


  • 53rd Whiskeytown Memorial Regatta

    05/27/2017
    10:30AM — 06:00PM

    The Whiskeytown Memorial Regatta is a two-day sailing race that brings competitors from far and w...


  • Art For A Cause

    05/27/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Wildcard Brewing Company's Brewhouse Tours

    05/27/2017
    04:30PM — 05:00PM

    Want to know more about what goes on behind the scenes at Wildcard? Join us for a tour. This is y...


  • Art For A Cause

    05/28/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/28/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/28/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/29/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/29/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/29/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/29/2017
    10:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Healthy Eating and Being Active Class

    05/29/2017
    10:30AM — 11:30AM

    Looking for FREE classes on tips for healthy eating and being active? Then this is for you! Cla...


  • Art For A Cause

    05/29/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/23/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/23/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/23/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/23/2017
    10:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/23/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Shasta Bike Month

    05/23/2017
    11:30AM

    Open to public, short, easy course for beginners and longer loop for more experienced riders. The...


  • Blending Families Workshop

    05/23/2017
    06:00PM — 07:30PM

    Two nights of education co-led by a Marriage and Family Therapist and a credentialed teacher focu...


  • Art For A Cause

    05/24/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/24/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/24/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/24/2017
    10:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/24/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Redding Rancheria's State of the Tribe Luncheon

    05/24/2017
    11:30AM — 01:30PM

    Join us Wednesday, May 24th at Win River Resort & Casino's Event Center beginning 11:30 am for Re...


  • Wildcard Brewing Company's Midweek Madness

    05/24/2017
    02:00PM — 08:00PM

    Visit either Wildcard location on Wednesday and get $3 off a growler fill.


  • Weaverville Farmers' Market

    05/24/2017
    04:00PM — 07:00PM

    The Weaverville Farmers' Market is held on Wednesdays from 4-7 pm from May through October! tr...


  • Art For A Cause

    05/25/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/25/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/25/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/25/2017
    10:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/25/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Pints with Purpose

    05/25/2017
    05:00PM — 07:00PM

    Wildcard wants to highlight some of the amazing community leaders and non-profits taking our comm...


  • A Taste of History

    05/25/2017
    05:30PM — 08:30PM

    The Shasta Historical Society's annual fundraiser and social event. This year will feature live m...


  • Whiskeytown National Recreation Area will be having a public scoping meeting and open house in re...


  • Art For A Cause

    05/26/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/26/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/26/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/26/2017
    10:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/26/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Canvas and Cocktails

    05/26/2017
    06:00PM — 09:00PM

    Come drink and paint with us! You don’t need ANY art experience to enjoy this evening of fun, mus...


  • Art For A Cause

    05/27/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/27/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/27/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Ranger-guided Activities Offered on Memorial Day Weekend Whiskeytown National Recreation Area...


  • 53rd Whiskeytown Memorial Regatta

    05/27/2017
    10:30AM — 06:00PM

    The Whiskeytown Memorial Regatta is a two-day sailing race that brings competitors from far and w...


  • Art For A Cause

    05/27/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Wildcard Brewing Company's Brewhouse Tours

    05/27/2017
    04:30PM — 05:00PM

    Want to know more about what goes on behind the scenes at Wildcard? Join us for a tour. This is y...


  • Art For A Cause

    05/28/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/28/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/28/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/29/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/29/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/29/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/29/2017
    10:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Healthy Eating and Being Active Class

    05/29/2017
    10:30AM — 11:30AM

    Looking for FREE classes on tips for healthy eating and being active? Then this is for you! Cla...


  • Art For A Cause

    05/29/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/30/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/30/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/30/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/30/2017
    10:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/30/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/31/2017
    09:00AM

    During May Percentage of All sales will go to charity. Brew Craft Coffe-Havens Humane Society 1...


  • Art For A Cause

    05/31/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/31/2017
    09:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/31/2017
    10:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Art For A Cause

    05/31/2017
    11:00AM

    LOCAL's Gallery Presents: Art For A Cause During May Percentage of All sales will go to charity...


  • Senior Health & Fitness Day

    05/31/2017
    11:00AM — 02:00PM

    Shingletown Medical Center Presents 24th Annual National Senior Health & Fitness Day® The Shi...


  • Wildcard Brewing Company's Midweek Madness

    05/31/2017
    02:00PM — 08:00PM

    Visit either Wildcard location on Wednesday and get $3 off a growler fill.


  • Weaverville Farmers' Market

    05/31/2017
    04:00PM — 07:00PM

    The Weaverville Farmers' Market is held on Wednesdays from 4-7 pm from May through October! tr...


  • Wildcard Brewing Company's Vinyl Night

    06/01/2017
    05:00PM — 08:00PM

    Join us downtown the first and third Thursday of every month. We are going to ditch Spotify for t...


Enter to Win a $100 Gift Card!

 

 

Check out our sister publication, Enjoy Magazine: South Valley Living
Wedding Style Guide 2017
Enjoy Magazine Facebook
Enjoy Magazine Instagram Instagram
Enjoy Magazine Pinterest Enjoy Magazine

Enjoy Our Sponsors